Hi︎ My name is Eunice Park.
I am a Graphic Designer currently living in Los Angeles, CA.



Fairfarren: Fairwell; May you travel far under fair skies.

Fairfarren is a fictitious alcohol brand that specializes in high quality Absinthe. The concept is inspired by the story of Alice in Wonderland. As one consumes more of this alcohol, they would travel far down the rabbit hole. Visual elements of the Queen of Hearts, the tea party, and the white rabbit are key to the concept of this brand. Taking reference to the Looking Glass which is a mirror into another unreal world of illogical behavior, asserts curiosity, danger, as well as excitement as the adventure takes on!

︎ Packaging
︎ 3D Rendering